Online Communities

• Groups or individuals
• Post different types of stimuli for reaction & feedback
• Collect experiences
• Use different creative techniques to uncover attitudes, emotions and stories.

 

Online Qualitative Evaluations & Brainstorming

• Ability to conduct evaluations
• Product, concepts and/or ads can be randomized
• Ability to keep individual responses private or public.
• Quick turnaround—changes can be made based on feedback and reevaluated.
  
  

Webcam Interviews & Groups

• Individual interviews and groups nationwide or local
• Post videos, ads, concepts
• Secure. Stimuli isn't downloaded to respondent's computers
• Great for low incidence studies
  
  

SEO Search Engine Optimization

• View consumers in real time as they search online
• Pinterest board pre-activity leading to design ideas and online research

 

 

 

 

 

online research